CNIL
France's data protection authority, which supervises the GDPR in France and the French rules on email prospecting, and publishes guidance on both.
What it means
The Commission nationale de l'informatique et des libertés is the French supervisory authority under the GDPR. Its guidance on email prospecting sets out the French application of the ePrivacy rules: prior consent for individuals (B2C), with exceptions for existing customers buying similar products and for non-commercial messages; information and a simple, free right to object for professionals (B2B), when the message relates to their job.
The CNIL also explains how consent must be collected (no pre-ticked boxes, withdrawal as easy as consent) and how people can object to prospecting, and it receives complaints about unwanted marketing.
For senders to French recipients, its pages are the practical reference for what French law expects.
Related terms
Sources
What this definition rests on. The wording is ours; the facts are theirs.
All 432 terms in the glossaryThe wiki: blocklists and bounce codes